
Become an Ida Hokiliiga partner
Bring your brand into the heart of the hockey season: matches, broadcasts, statistics, social media, special events and an active sports community.
Your brand as part of the hockey season
Ida Hokiliiga brings together players, teams, fans, families and business representatives around amateur hockey in Estonia. We offer partners more than logo placement: season-long visibility across the league website, social media, video broadcasts, statistics, content and special hockey events.
Season-long visibility
Regular brand visibility in content about matches, results, teams, players and league events.
An engaged audience
Reach a community of players, fans, families, entrepreneurs and team managers.
Online and on-site
Brand integration across the website, broadcasts, social media and at hockey events.
Who your brand reaches
Players
Adult league participants who regularly buy equipment and use transport, healthcare, insurance, food, leisure and technology services.
Fans and families
People who follow matches, watch video content, attend events and engage with league publications.
Teams and managers
Team organisers who decide on equipment, travel, services and commercial partnerships.
Business community
Entrepreneurs, executives, professionals and potential B2B partners connected to Estonia's hockey community.
Opportunities for partners
Each package is tailored to the brand's objectives, target audience and desired level of visibility.
Official website
- logo and link to the partner's website
- display banners
- dedicated partner page
- integrations on match pages
- visibility on team pages
- presence on player profiles
Statistics
- standings
- player rankings
- statistical match reports
- best players of the season
- Player of the Match award
- season-ending awards
Social media
- posts and mentions
- Reels and short videos
- Stories
- giveaways and competitions
- promo codes
- branded content series
Video broadcasts
- pre-roll sponsor screens
- logo and graphics on air
- advertising videos
- branded replays
- commentator mentions
- advertising during breaks
Content
- player interviews
- team stories
- highlights
- branded special projects
- match video recaps
- photo and video reports
Events
- final game days
- hockey match shows
- tournaments
- award ceremonies
- fan competitions
- on-site brand activations
Partnership formats
Group naming partner
LimitedThe right to put the brand name into the official name of one competition group: standings, schedules, statistics, publications, broadcasts and season communications. Only one naming partner per group.
Strategic partner
Extended season-long visibility with the option to own a category, series, award or media project — e.g. technology, automotive, broadcast, statistics, highlights or awards partner.
Official partner
Regular brand visibility across IHL digital platforms, selected broadcasts, publications and league events.
Hockey community partner
For companies that want to support amateur hockey and be visible in Ida Hokiliiga communications.
Special project partner
Partner a tournament, final game day, match show, broadcast, competition, award, statistical category or content series.
Ready packages for one game
Smaller formats can be ordered right away in the shop: game sponsor, period sponsor, logo on results and match preview, message to the broadcast.
Themed hockey shows and special events
IHL creates final game days, fan competitions, award ceremonies and special on-ice projects.
Match shows
Branded game moments, competitions, special awards and fan engagement.
Corporate events on ice
Team activities, corporate tournaments, training sessions, special matches and private events.
Custom activations
Promo codes, prizes, competitions, branded content and special offers for players and fans.
Technology partnership
Together with DigitalHelp OÜ, the league is building modern digital infrastructure for amateur hockey. Your brand can be the first partner of a new technology format: funding, equipment, connectivity, infrastructure or a co-branded pilot.
- modern video broadcasts
- automated content creation
- advanced game statistics
- digital player profiles
- smart partner integrations
- AI analytics and new media formats
Our partners
Need a different format?
Tell us what your brand wants to achieve. We will prepare a tailored proposal: website, social media, broadcasts, content, statistics, events or a dedicated activation.
Request a tailored proposalLet's discuss cooperation
Become part of the IHL hockey season and connect with an active sports and business community.


