Partnership with Ida Hokiliiga

Become an Ida Hokiliiga partner

Bring your brand into the heart of the hockey season: matches, broadcasts, statistics, social media, special events and an active sports community.

11
league teams
180+
players and participants
41+
matches per season
355 000+
Facebook views

Your brand as part of the hockey season

Ida Hokiliiga brings together players, teams, fans, families and business representatives around amateur hockey in Estonia. We offer partners more than logo placement: season-long visibility across the league website, social media, video broadcasts, statistics, content and special hockey events.

Why partner with IHL?
01

Season-long visibility

Regular brand visibility in content about matches, results, teams, players and league events.

02

An engaged audience

Reach a community of players, fans, families, entrepreneurs and team managers.

03

Online and on-site

Brand integration across the website, broadcasts, social media and at hockey events.

Who your brand reaches

Players

Adult league participants who regularly buy equipment and use transport, healthcare, insurance, food, leisure and technology services.

Fans and families

People who follow matches, watch video content, attend events and engage with league publications.

Teams and managers

Team organisers who decide on equipment, travel, services and commercial partnerships.

Business community

Entrepreneurs, executives, professionals and potential B2B partners connected to Estonia's hockey community.

Opportunities for partners

Each package is tailored to the brand's objectives, target audience and desired level of visibility.

Official website

  • logo and link to the partner's website
  • display banners
  • dedicated partner page
  • integrations on match pages
  • visibility on team pages
  • presence on player profiles

Statistics

  • standings
  • player rankings
  • statistical match reports
  • best players of the season
  • Player of the Match award
  • season-ending awards

Social media

  • posts and mentions
  • Reels and short videos
  • Stories
  • giveaways and competitions
  • promo codes
  • branded content series

Video broadcasts

  • pre-roll sponsor screens
  • logo and graphics on air
  • advertising videos
  • branded replays
  • commentator mentions
  • advertising during breaks

Content

  • player interviews
  • team stories
  • highlights
  • branded special projects
  • match video recaps
  • photo and video reports

Events

  • final game days
  • hockey match shows
  • tournaments
  • award ceremonies
  • fan competitions
  • on-site brand activations

Partnership formats

Group naming partner

Limited

The right to put the brand name into the official name of one competition group: standings, schedules, statistics, publications, broadcasts and season communications. Only one naming partner per group.

Strategic partner

Extended season-long visibility with the option to own a category, series, award or media project — e.g. technology, automotive, broadcast, statistics, highlights or awards partner.

Official partner

Regular brand visibility across IHL digital platforms, selected broadcasts, publications and league events.

Hockey community partner

For companies that want to support amateur hockey and be visible in Ida Hokiliiga communications.

Special project partner

Partner a tournament, final game day, match show, broadcast, competition, award, statistical category or content series.

Ready packages for one game

Smaller formats can be ordered right away in the shop: game sponsor, period sponsor, logo on results and match preview, message to the broadcast.

See the packages →

Themed hockey shows and special events

IHL creates final game days, fan competitions, award ceremonies and special on-ice projects.

Match shows

Branded game moments, competitions, special awards and fan engagement.

Corporate events on ice

Team activities, corporate tournaments, training sessions, special matches and private events.

Custom activations

Promo codes, prizes, competitions, branded content and special offers for players and fans.

First-mover opportunity

Technology partnership

Together with DigitalHelp OÜ, the league is building modern digital infrastructure for amateur hockey. Your brand can be the first partner of a new technology format: funding, equipment, connectivity, infrastructure or a co-branded pilot.

  • modern video broadcasts
  • automated content creation
  • advanced game statistics
  • digital player profiles
  • smart partner integrations
  • AI analytics and new media formats

Our partners

DigitalHelpSal groupEstdoor OÜ

Need a different format?

Tell us what your brand wants to achieve. We will prepare a tailored proposal: website, social media, broadcasts, content, statistics, events or a dedicated activation.

Request a tailored proposal

Let's discuss cooperation

Become part of the IHL hockey season and connect with an active sports and business community.

Artem Kondranin
Digital partnerships · DigitalHelp OÜ